What is custom media?

  "Custom media is a marketing term referring to the development, production and delivery of media (print, digital, audio, video and events) designed to strengthen the relationship between the sponsor of the medium and the medium's audience." - Wikipedia, June 2011

APN Educational Media will work with you (the client) to design a targeted campaign/publication/website/media schedule to focus specifically on getting your message across to your audiences.

Examples of work we have built for our clients include: buying media across radio, billboards, adshells, movie theatres, regional and community newspapers, metropolitan newspapers, weekend papers, online, point of sales, and direct marketing campaigns. Also, development of multi-platform websites, including text and email alert capacity, back-end integration, brand building, creative concepts and selling advertising into clients' own titles.

Additionally we offer inserts, targeted distribution, customisation, sponsored sections, themed sections, onserts and titles tailor-made for you.

 

  

   Custom solutions enquiries

   Bronwen Wilkins
   Ph: +64 4 915 9786
   Email: bron@apn-ed.co.nz

 

Coke Careers Expo Workbook

APN Educational Media is responsible for creating the Coke Careers Expo workbook, in associaton with the Coke Career Expo Trust and Careers New Zealand. 

The workbook content encompasses curriculum - based worksheets covering a variety of career paths and includes a planning guide for each student. This workbook was created to ensure that the senior secondary school students maximise their experience at the Careers Expo exposed nationwide and plan for their next steps. 

 

   

 

Wellington Education Guide

The Wellington Education Guide is a tool for school teachers and organisations, providing extensive information in the form of a directory, to showcase what Wellington has to offer.

APN Educational Media's role involved everything from content collation, styling, layout, image manipulation, proofing, printing and distribution, through close coordination of three external clients.

 

   

NZACA Excellence in Care magazine and annual conference material

APN Educational Media has had a close relationship with the NZ Aged Care Association (NZACA) since 2008, and we are solely responsible for the design and production of the quarterly Excellence in Care magazine, NZACA annual conference material and awards collateral.

Key responsibilities include design and pre-press production, image sourcing, conference theme creation and visual brand alignment. 

 

   

RVA annual conference branding and material

APN Educational Media have worked closely with the Retirement Villages Association (RVA) branding and stylising of their conference material, annual general report, stationery and the INsite/RVA Manager of the Year awards.

Work involved the introduction of a consistent and relevant colour and image palette, liasing with several third-party printers and fufillment providers, while keeping within a tight budget and ensuring all jobs were completed to a short deadline.

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